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A selection of real tracking setups across eCommerce, SaaS, and lead gen — before and after the fix. Click any screenshot to inspect full size.
Google Analytics 4 Setup & Reporting
GA4 tracking via GTM across eCommerce and lead gen sites. Configured key events, eCommerce tracking, cross-domain, form submissions, and Looker Studio dashboards for actionable reporting.
Google Ads Conversion Tracking
GTM integration, data layer implementation, Add to Cart, Begin Checkout, Purchase, lead form, call conversions — with dynamic value tracking and Enhanced Conversions for better attribution.
Watch: How to identify broken Google Ads tracking
Meta Pixel + Conversions API
EMQ improvement, browser + server event matching, Purchase/Lead tracking, server-side via Stape with custom domain/loader/geo headers, and Unique Event ID deduplication.
Watch: More about EMQ score
Stape Server-Side Tracking
Full browser-to-server migration. GA4, Google Ads, Meta CAPI, TikTok EAPI via Stape — with custom domain, custom loader, geo headers, and user ID for maximum reliability and privacy compliance.
Google Consent Mode v2
Privacy-compliant tracking via Cookiebot, Cookie Information, CookieYes, and Complianz — configured through plugins, apps, or GTM for full GDPR/CCPA compliance without sacrificing tracking accuracy.
Offline Conversion Tracking
CRM-to-Meta pipelines via Zapier, native CRM automations, and Stape Offline Conversion app. Tracks qualified leads, closed deals, and offline purchases for better campaign optimization.
Watch: Online + offline conversion solution for top CRMs
Other Platform Tracking
TikTok Pixel & Events API, Pinterest CAPI, Snapchat CAPI, Microsoft Ads, LinkedIn Ads, Twitter (X) Ads, Taboola, Outbrain, Axon Pixel — all configured via GTM with platform best practices.
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